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Applying CA

            Experiment:

In a survey, Interviewers cold called random households and asked the residents a battery of questions.  “The interviewers are instructed to follow the “script” for the computer-implemented questionnaire very closely.  They should read the questions as worded, probe in a neutral fashion, and not show any evaluation of the answers given.  Interactional research of actual survey interviewing shows that interviewers do not follow these instructions literally.  These interviews, then, provide an interesting ‘test case’ for ‘applied CA’.”

 

·        (80) Enter interaction when interviewer accepts a previous answer with “okay”

·        (80-82) Announcement of question

·        (82-88) Question presented

·        (90) Respondent initiates repair

·        (91-92) Interviewer repairs

·        (93) Respondent accepts repair

·        (94) Respondent answers in format but with modifier

·        Interviewer accepts formatted answer

 

Question constructed using 3 different components:

1.      (82-83) Introductory statement which actualizes supposedly common knowledge

2.      (84-86) A question-formatted question

3.      (86-88) Four answer options

 

Button:

Multi-unit questioning turns contrast with the urge for turn minimization in “normal” turn by turn conversation.  Button identified 3 question parts:

1.      A QDC: question delivery component, the unit which actually asks the question

2.      A QTC: question target component which develops target for the eventually delivered question and precedes the QDC

3.      (No acronym?…ah man) a personal relevance component which indicates the relevance of the question resides in the questionee’s expressed experiences and also precedes the QDC

 

·        “There is no ‘personal relevance component’ in these survey interviews, as they are ‘audience-designed’ rather than ‘recipient-designed’, as are job interview questions as well as conversational questions.”

·        The survey activity is recognized as a multi-unit questioning and so the respondent assumes all speech of interviewer is the same turn until the actual question is put forth.  This appears to be such a basic structure of multi-unit questioning that some people try to immediately give an answer after the actual question perceiving that the turn has ended, meanwhile missing the answer options.

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